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THE BRIDGE BETWEEN ACADEMIA AND PRACTICE
Bozkurt, Bilgehan (EMERALD GROUP PUBLISHING LTD, 2019)Let’s consider the roots of conflict and why divides between perspectives occur. Even earlier in marketing progress, con flict as a consequence of disagreement and tension (Anderson & Narus, 1990) has been thoroughly and ... -
Creative Social Change : Leadership for a Healthy World
Bozkurt, Bilgehan (Sage Publications Inc., 2022)In the book entitled "Creative social change: Leadership for a healthy world" which was published before the novel Coronavirus pandemic, there could be lessons that organizations have neglected. Its main argument implies ... -
NDERSTANDING THE CUSTOMER
Bozkurt, Bilgehan (EMERALD GROUP PUBLISHING LTD, 2019)UNDERSTANDING THE CUSTOMER